Generally speaking, if someone is looking to purchase a luxury timepiece, they mean to wear it often. Some work environments are more appropriate for a Rolex than others, but the idea is usually to wear the watch every day. On forums, enthusiasts refer to timepieces meant to be worn on a daily basis as 'daily beaters' or simply as 'beaters' due to the figurative beating they receive after daily wear. Some feel that the moniker is demeaning to the brand, but it is usually just meant to differentiate between an everyday watch and a 'grail' watch, which holds more value and takes longer to acquire than other timepieces.
Stainless Steel Rolex Submariner Date, GMT-Master II, Yacht-Master II, Explorer II and Deepsea Models |
If you dress in a suit every day, a stainless steel tool watch may not be as appropriate for your work environment. In this case, you may want to consider a dress watch. You can find my blog on the best Rolex to wear with a suit here. Most gentlemen's blogs suggest a watch with a leather strap and a low profile case to wear with a suit. Rolex has a couple of dress watches available on leather straps, including the classic Day-Date model that features their Oyster case. Their Cellini line comes on leather as well. The Cellini Time shown in the photo below features a brown alligator leather strap and Everose gold case. While it is unlikely that anyone would refer to this dress watch as a daily beater, it is the ideal watch to wear in luxury environments such as high end retail or upscale residential real estate.
Everose Gold Rolex Cellini Time (photo: Rolex/Jean-Daniel Meyer) |
When it comes to taking a beating on a daily basis, most of their models are up for the challenge. So, when choosing a Rolex for daily wear, go with whatever makes you happy. Whether purchasing your grail watch or a stainless steel model with a functionality that will help you throughout your workday, the most important thing to keep in mind is the satisfaction you feel with your watch on your wrist.
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