Rolex Reference 6241 John Player Special Paul Newman Daytona

In 1972, John Player & Sons sponsored the Lotus Formula One team and the company’s colors, black and gold, were featured on the automobile along with the its logo. The race car became iconic and its name has become tied to the Reference 6241, which was produced years earlier in the late 1960s.

Less than 300 of this reference were released, most cased in 18k yellow gold. The 14k gold version is even more rare, adding to the value of the current lot. It is estimated to go for anywhere between $396,000 to $793,000 US at auction due to the remarkable condition it is in. The black dial features design elements that are unique to Paul Newman Daytonas from the era. The subtle yet prominent addition of the Tiffany & Co. to this already storied watch only adds to its prestige.