The Enigmatic Introduction of the 2017 Gem-Set Rolex Yacht-Master

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2017 Gem-Set Rolex Yacht-Master 40 (photo: Rolex)
Of all the new configurations Rolex introduced at Baselworld 2017, the most colorful was the new gem-set Yacht-Master 40. The bezel is set with 32 sapphires and 8 tsavorites in rainbow colors with a triangular diamond marking 12 o'clock. While this is certainly their brightest showing this year, the configuration is not presented on the watchmaker's official website, social media accounts or official price guide.

Images and brochures for this Yacht-Master 40 (Reference # 116695 SATS) do appear in the company's press kit for Baselworld, however. Many websites, including HODINKEE, have covered it, but have not offered information about pricing and availability. According to the brochure, the only new feature for this reference is the gem-set bezel. It will be interesting to see if anything comes of it or if this is simply a concept design that will be available upon request.

The Oysterflex elastomer bracelet that is featured on the Yacht-Master made a splash at the trade show. It is now available on the 2017 Cosmograph Daytona. The Yacht-Master II had a small but significant upgrade as well, with a display featuring improved luminosity. The watchmaker also introduced new versions of the diamond Pearlmaster 39, now available in white gold. For more information on all of their 2017 model updates, check out my Baselworld 2017 post or my post featuring details on every 2017 Rolex model.

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