Rolex International Equestrian Sponsorships

11:20 AM

Rolex became a major international sponsor of equestrianism with the Rolex Grand Slam of Show Jumping that was created in 2013. This global initiative includes the CHIO Aachen, CSIO Spruce Meadows 'Masters' Tournament and CHI Geneva. 

Photo of Georgina Bloomberg at Central Park Celebration of the Horse, 2014
Georgina Bloomberg at Central Park Celebration of the Horse, 2014 (photo: Rolex)
One of the most prestigious horse shows in Europe, the CHIO (Concours Hippique International Official) Aachen takes place in Aachen, Germany every summer. Competitions are held in five categories: show jumping, dressage, eventing, four-in-hand driving and vaulting. Past winners include Nelson Pessoa, his son Rodrigo Pessoa, Meredith Michaels-Beerbaum and Eric Lamaze.

Every year in the fall, the CSIO Spruce Meadows 'Masters' Tournament takes place in Calgary, Canada. Rolex became affiliated with the equestrian show jumping event in 1989. From 2001-2004, it was named the number one international show jumping event in the world.

Rolex has been presenting sponsor for the CHI Geneva since 1996. Taking place in Geneva, Switzerland in December, it is the longest running indoor indoor equestrian show in history. It takes place at the Palexpo, the largest indoor arena in the world.

Rolex also sponsors the World Equestrian Games, which takes place every four years at a different venue. They are title sponsor of the Rolex IJRC Top 10 Final and Kentucky Three Day Event, they partnered with the Palm Beach International Center in 2012 and since 2014 they have partnered with Indoor Brabant in the Netherlands. They are also the official timepiece for the Badminton and Burghley Horse Trials.

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